Based on what you find, consolidate your scripts, remove unnecessary scripts, and use external script files. There are several CSS techniques for hiding content, including moving the content off-page (location-wise), using white on white text, etc.
Increase the Speed of Your Site by Caching Your Website Files mod_pagespeed speeds up your site and reduces page load time. You can configure search engine friendly URLs (SEF URLs) by selecting the Custom Structure option and adding the following...
Web analytics are often murky, but more sophisticated now than the early days of log files. Remember when Google wanted to force text ads to optimize for clicks instead of rotating evenly? Consider session based broad match vs.modified broad match.
When you get ready to edit your real catalog, you can import the shape files. Tablets do offer the ability for the consumer to zoom in on text he or she would like to enlarge, thus decreasing the need for the consumer to put the tablet down and...
Their desktop has no stray files. You may know the Oversharer from such tweets as ‘Just updated over 100 versions of ad text… thank god for Adwords Editor’ or such Facebook status updates as ‘OMG client just approved an extra $10K of budget for...
A site redesign gives you the opportunity to re-code, condense externally referenced files, and achieve faster load times. Be mindful of folder structure as well as relevant, keyword-rich text usage in page names.
Files can be uploaded in CSV or Plain Text with one entry per line. From a user perspective, this might affect a privacy setting or a change to the UI, while on the advertising side of things it usually has to do with a new feature or targeting...
Well it depends on the phone and the operating system, but some of the "things" that I can make your phone "do" are share documents, read files, and open browsers. Anchor text bombing – goes with link building, but is a technique of its own.
This option is more technical than the previous 2, but if you only have access to your hosting solution, and don’t have the ability to either modify the head of your home page or to drop files in the root of your domain, then this is the only...
If I see that many bloggers are covering the issues with importing Dreamweaver CS5 STE files into CS4 versions and I have a solution, wouldn't that be a great blog post? You'll then want to optimize the page for the keywords people will use (that...
Animated GIFs, a dated color scheme, duplicated navigation (as images at left, as text at the bottom of the page), badly written meta descriptions, non-optimized title tags, product images that you can’t click on for more details or to go to a...
Report export to PDF, Excel, XML, JSON and various other text-based files There are many log file analyzers that help the do-it-yourselfers. However, they merely report the data. They often don't provide the analysis tools to make the data...
Evaluate image assets, PDF files, flash files, etc for crawlability and SEO implementation. Which anchor text is used? Competition in search engine optimization (SEO) will be composed of both the traditional organizations that vie for business in...
The reason it is important to look at everything in these situations is because when one files a reconsideration request, we want to ensure we’re actually taking responsibility for the causation of the removal.
Mike Blumenthal was the first to spot a noteworthy change to the Google Offers help files: a discussion of Google+ check-ins and their purpose. The text of the help file included useful lines such as:
What is so fundamentally interesting about this process is that in effect you have a situation where the very very near past becomes a predictor for the very very near future (If you are into the X-files, Lost, or understand a bit about Quantum...
Now whole marketing teams could review the product demo videos without the need to clog email accounts with heavy video files. Initially, we distributed the videos as downloadable files. Not through text, but through YouTube.
Give these sitemap files you generate easily discernable filenames (e.g.image-sitemap, video-sitemap.xml, news-sitemap.xml). The image and video sitemaps are great ways to speak crawler, (XML) and inform Googlebot about the images on your site...
The most essential thing to keep in mind with XML sitemaps is quality: these files should be very clean and precise, without redirects, errors, or duplicate URLs. To recapture our notes for XML files:
Editing typos in flattened image files is a real pain so check before you save to JPEG, GIF, or PNG. The fact is, commercial websites rely on text — written copy — to conduct business, from describing the product to explaining the purchase process.
