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Tests Small Test

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  1. 4 Tools and Tips That Will Help You Be a More Analytical Marketer

    No test is too small. Here are the things you should put to the test right away: A/B and multivariate tests can have a serious impact on a website’s performance. Give these tests some time to run, and gather data about your site visitors that will...

  2. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    These same people can help test it. On small sites without any tools, you can navigate to each page to make sure they all work. It’s a small branding opportunity that lends credibility to your site. If you can rally your team around these tests, no...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Oh and there will be ads (er, "sponsored content") as part of a "small test. Facebook tests larger photos and icons to increase the prominence of links – Inside FacebookNew link format test features bigger photos, no headline/summary, and domain...

  4. Landing Page Optimization: How to Identify Testing Opportunities

    If that's the case, one thing you can do in addition to giving them your estimates as to what difference you can make, is showing them you can start small – you don't have to throw 100 percent of your traffic into the same test.