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  1. How to Create a Social Media Friendly Landing Page

    Landing page optimization continues to be a growing conundrum for many brands, especially when you throw social media communities into the mix. If you want your social media friends and fans to watch a video, download a tool, or sign up for an...

  2. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    Conversion rate optimization (CRO) has quickly shifted the priorities of marketing departments over the last few years. Enter Qualaroo, a simple website survey tool. Qualaroo is a low-cost survey tool that integrates with your website just like...

  3. Google Analytics Finally Gives Developers Content Experiments API

    Using the new Content Experiments API, developers can bypass Google's programmatic optimization while still reporting the results of your tests within Google Analytics. The same tool that allows users to use A/B content tests on their site is now...

  4. Top Google Website Optimization Resources

    Talk about an awesome and free tool to help with conversion rate optimization (CRO). On-Page Website Optimization Resources Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips from various experts to stay...

  5. Landing Page Optimization: How to Identify Testing Opportunities

    If landing page optimization and conversion funnel testing are not on the list of items that you're currently focusing on, then you're not getting the most out of the visitors that are coming to your site.