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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    If you're doing paid search, you typically want to know which keywords your competition is using, what ads and landing pages they serve up, and how much they are spending. This information is primarily on paid advertising, but on the SEO / content...

  2. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    Your web pages are but points along a greater journey for consumers as they determine which products and services best meet their needs. Use this information anecdotally to develop a huge list of content ideas for your top priority pages or use it...

  3. Google Webmaster Tools Adds Debugging Support in Structured Data Dashboard

    Once you've used the testing tool to recheck any pages with errors, it will be updated automatically in Webmaster Tools to reflect the corrections or the problems the pages may be having. Because structured data is becoming so much more important...

  4. Mobile SEO: 5 Ways to Ensure Your Brand's Content is Optimized

    Conversion of Time on Page or Number of Pages Visited), and take action to improve your content accordingly. So it isn't a surprise Google is focusing its algorithm changes on ensuring relevant search results are returned when a search is performed...