Go overboard on "optimization" and your site may even get flagged as spam by Google and kicked out of the search results. Vice versa, websites that are well optimized can look outdated, less engaging for the user and, given the recent focus on...
Google has announced a revamping of Google Maps and it is much more than a few changes. It is a reworking of the entire Google Maps interface from the group up, designed to make Maps more intuitive for users.
Invariably, Google seeks out these techniques and penalizes them, resulting in lost rankings that can take months to recover.spot on Google. If an agency promises you the number one spot on Google, it sounds great.
Just like Google's algorithm, some of the factors carry a lot of weight, while others might contribute, but aren't a driving force. To learn more about my findings, and how to track Graph Search keyword data in Google Analytics, you can read my...
As Google rolls out its Fiber service in Kansas, Bing has moved into Topeka, just a short drive down I-70 with an offer of their own. The Bing it On Challenge has apparently left Google's backyard of San Francisco and have taken the Bing it On...
Third-Party (Google) Arbitration Both SEM and SEO managers are highly dependent on Google and its policies in helping them deliver against their business goals. Often times Google's actions, whether intentional or unintentional, can have a strong...
Google has experimented with seven results on many SERPs since last summer. Through testing, others have reported other odd amounts. More testing and data crunching later, Bing's controlled experiments showed interesting results.
Google Now for Google's Homepage in Testing – Google Operating SystemDoes code reveal Google has plans to add personal assistant Google Now to its desktop homepage? One page out of millions gives Mozilla trouble with Google.
Properly building an XML Sitemap and submitting it to Google is one of the fastest ways to get your content indexed and is often overlooked (this is a must read). But what does Google have to offer on the subject?
A new analysis says Google Image Search traffic is down 63 percent on average. How Google’s Image Search Update Killed Image SEO – Define Media GroupOn a sampling of 87 sites – U.S.and international – image traffic is down 63 percent on average...
Ensure these four are in the list: http://blogsearch.google.com/ping/RPC2 http://rpc.pingomatic.com/ http://rpc.technorati.com/rpc/ping http://www.feedburner.com/fb/a/pingSubmit? Why this is good for SEO: WordPress’ default setting sets all pages...
This new capability goes significantly beyond the useful information about how your ad is performing and who's engaging with it that is currently provided by the Google AdWords for video dashboard. Search Engine Watch got a sneak preview of Unruly...
These changes will not be rolled out for a month, according to the report, as Google first has to go through market testing. Google reportedly has reached a deal with European Union (EU) regulators regarding its so-called anticompetitive search...
Google's Matt Cutts and former ex-Googlers talk spam, rankings, and SEO tips. Google has safer results than Bing, Yandex, and Blekko. SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or...
And Google, which had acquired travel behemoth Frommers in August 2012, has recently sold the popular travel guidebook company back to its founder. According to Andrew McEvoy, Managing Director of Tourism Australia, Australia was 2012's most...
Many companies offer tag management for free, including Google and most of the bigger analytics software companies such as Adobe, Webtrends, etc. However, tag management offers full workflow for testing changes on live sites to ensure compatibility.
During the Landing Page Optimization session at SES New York 2013, Justin Cutroni (@justincutroni), Analytics Advocate at Google, discussed: If landing page optimization and conversion funnel testing are not on the list of items that you're...
That means Google's team is now on top of the existing data pile and testing output and as a result they are hungry for a major structural change to the way the filter works once again. Unless you've had your head under a rock you've undoubtedly...
Thirty percent of all product searches now begin on Amazon as opposed to 13 percent on Google according to Forrester Research, and according to a separate report from comScore, product searches on Amazon have grown 73 percent over the last year...
Then, in a much protested move, Google silently removed advertisers’ ability to conduct statistically valid split tests (they later relented) in favor of a more “egalitarian” system (in which split testing brilliance was no longer rewarded).
