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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Choosing a local search automation vendor can be a complicated and intimidating decision for companies with hundreds or thousands of brick-and-mortar locations. Can [VENDOR NAME] provide a copy of a penetration test and vulnerability assessment of...

  2. Content Marketing: The 4 Most Critical Components to Measure & Analyze

    Dynamic content through marketing automation solution can help you create this type of testing, but it requires enough volume to make the results statistically significant. But you can still test it. To test the performance of the message, try to...

  3. How to Spot Bad Data Within Your PPC Campaigns & What to do About It

    Review any automated efforts: Campaign automation is based on performance data. Then the client mentioned that maybe the test they had launched within their shopping cart was the issue – and of course we didn’t even know a test was running!

  4. Matt Cutts, Social Signals, Author Authority, Ranking Factors & Google Realtime

    Furthermore the authority signal of inbound links has been further diluted by link spam and automation. SEOmoz also put the theory to the test, albeit informally, but unfortunately it does not specifically test the 'author signal' and instead...