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  1. 3 Keys to Activating an Audience with Smarter Content

    The holy grail of content marketing is to make the process as predictable, repeatable, and scalable as the 30-second television spot or the banner ad without giving up the organic authenticity that distinguishes good branded content from marketing...

  2. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    As mobile technologies and bandwidth continue to progress, augmented reality will become the norm for in-store experiences and retail shopping. Social, along with digital display, traditional print, in-store, television, and radio (and more) is a...

  3. Killer Technology: Gutenberg to Zuckerberg and Beyond

    And those old-school content delivery technologies like books, newspaper, radio, television, and MySpace? In relative terms, the first television broadcast was demonstrated not long after radio in 1929 and was thought to be the killer to radio and...

  4. Internet TV: What Do Users Want?

    Share television experience using messaging services But many of today's early web TV services are focusing too heavily on what they perceive as hot internet technologies such as widgets. Last week at CES, several TVs that were internet-capable...

  5. Microsoft's Navic Networks Partners with Mediabrands

    We are seeking new technologies to deliver unparalleled accountability to clients, and aligning with Navic was a natural fit,” said Nick Brien, CEO of Mediabrands. By combining the power of television with the accountability of the Web, we're able...

  6. Yahoo Confirms Icahn Proxy Fight

    Cuban co-founded HDNet, an all high-definition television network on DIRECTV that broadcasts high-definition sports, movies and other entertainment. Cuban is an active investor in cutting- edge technologies and various industries, including the...