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Television Advertising Campaign

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  1. 5 Social Media Advertising Trends to Watch for in 2014

    Now that the world is shifting their television habits online, this means that the video advertising model must shift with it. YouTube is already killing it with their video ad campaign product. TV advertising was (and still is) a fundamental piece...

  2. Microsoft Opens Online Scroogled Merchandise Store

    The campaign has been both web-based and on television, but they have now stepped it up even further by releasing a line of Scroogled branded items such as T-shirts and mugs. The Scroogled campaign began a year ago, and earlier this year Microsoft...

  3. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    She and her colleagues Jennifer Kalkman, Director of Digital Marketing, and Dick Dutton, Director of Travel Promotion, have diverse backgrounds (public affairs, finance, and broadcast television) but pride themselves in thinking and acting as a team.

  4. How Buzzman Rewrote the Rules of Fiction to Create Relevant Video Content

    In the next 10 years, we're going to see all the forms of entertainment film, television, video, games, and print melding into a single-platform "story engine. With the pecs in motion on the second Old Spice campaign (check out Old Spice Muscle...

  5. Obama vs. Romney: Search for Next President Reveals Astonishing Facts

    Honestly, with so many ludicrous reality shows on television now, do we really need another one in the form of a presidential nominee? An aggressive election campaign hasn’t begun just yet, and as acting president, he receives a great deal of...