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  1. 10 Vital Steps to Building Social Influence

    Harvard Business Review recently challenged the long-term value of influence in the context of the “iPhone affect” over time, citing the importance of an integrated marketing strategy that leverages peer-to-peer and traditional marketing campaigns...

  2. Google Health Shutting Down Doesn’t Mean Google Has Abandoned Health

    For more detail, Michael Shrage’s article in the Harvard Business Review’s Blog Network provides a thoughtful viewpoint Google Health’s innovation demise. I recall seeing Eric Schmidt, then CEO, publicly announce the launch in 2008 as a keynote...

  3. Building a Data-Driven Organization

    This is one of the key points made in Thomas Davenport's paper "Competing on Analytics" (note: Harvard Business Review charges a fee to access the paper). Putting in place the systems and technology to collect the data on an ongoing basis.

    Published
  4. Yahoo Confirms Icahn Proxy Fight

    Bebchuk's recent writings include Pay without Performance: the Unfulfilled Promise of Executive Compensation (Harvard University Press, 2004, co-authored with Jesse Fried), "The Case for Increasing Shareholder Power" (Harvard Law Review, 2005...

  5. Q&A with Nicholas Carr, author, The Big Switch

    That's the premise of The Big Switch: Rewiring the World, from Edison to Google, the latest book by Nicholas Carr, former executive editor of the Harvard Business Review. On the technology side, advances in networking, virtualization, parallel...

  6. State of the Search Marketing Industry 2004

    Harvard Crimson Dec 14 2004 7:05PM GMT Technology Review Dec 14 2004 9:44PM GMT A hallmark of a sophisticated firm is its use of technology. SEMPO looked at all aspects of search marketing, including paid placement, organic search engine...

  7. The Search Engine Update, April 15, 2003, Number 147

    But as the latest findings from Harvard aptly point out, the trade-off is that some important non-porn sites might get accidentally filtered. Google's SafeSearch porn filter (http://www.google.com/help/customize.html#safe) was found to exclude non...