Harvard Business Review recently challenged the long-term value of influence in the context of the “iPhone affect” over time, citing the importance of an integrated marketing strategy that leverages peer-to-peer and traditional marketing campaigns...
Last summer, I had the privilege of doing a podcast with Gary King, the Harvard professor and co-founder of this social media monitoring company. JC: What else are you paying attention to over there in Harvard land?
For more detail, Michael Shrage’s article in the Harvard Business Review’s Blog Network provides a thoughtful viewpoint Google Health’s innovation demise. I recall seeing Eric Schmidt, then CEO, publicly announce the launch in 2008 as a keynote...
This is one of the key points made in Thomas Davenport's paper "Competing on Analytics" (note: Harvard Business Review charges a fee to access the paper). Putting in place the systems and technology to collect the data on an ongoing basis.
Bebchuk's recent writings include Pay without Performance: the Unfulfilled Promise of Executive Compensation (Harvard University Press, 2004, co-authored with Jesse Fried), "The Case for Increasing Shareholder Power" (Harvard Law Review, 2005...
Now, two Harvard Business Review authors claim they've reverse-engineered the secret to Google's innovation process. The authors have boiled down the Google Way into simple bromides they can teach you at Harvard Business School, or rather, Babson...
That's the premise of The Big Switch: Rewiring the World, from Edison to Google, the latest book by Nicholas Carr, former executive editor of the Harvard Business Review. On the technology side, advances in networking, virtualization, parallel...
Carr is perhaps best known for the article, "IT Doesn't Matter," which he wrote for the Harvard Business Review in May 2003. A few short years later, companies that provide tech services in the form of outsourced technology -- in the fashion Carr...
A former executive editor of the Harvard Business Review, Nick's 2004 book, Does IT Matter? Information Technology and the Corrosion of Competitive Advantage, set off a worldwide debate about the role of computers in business.
Google Partners with Oxford, Harvard Ask Jeeves Where's The Blog Search? The new issue of Technology Review is out and guess who's on the cover? The full text of Charles Ferguson's excellent Technology Review article: Whats Next for Google is...
Harvard Crimson Dec 14 2004 7:05PM GMT Technology Review Dec 14 2004 9:44PM GMT A hallmark of a sophisticated firm is its use of technology. SEMPO looked at all aspects of search marketing, including paid placement, organic search engine...
John Palfrey from the Berkman Center at Harvard Law offers an anlaysis. She goes into some depth on what Google might be up to: "Google has demonstrated new technology to a handful of major TV broadcasters in an attempt to forge alliances and...
Google's Thumbnails Illegal in Germany Greplaw.org, March 29, 2004 http://grep.law.harvard.edu/article.pl? Ruling clouds plans for search functions San Jose Mercury News, March 25, 2004 http://www.mercurynews.com/mld/mercurynews/business/technology...
Scripting News, Oct.http://blogs.law.harvard.edu/scriptingArchive/2003/10/28 Along with this change, MSN also announced that it had wooed former Overture chief technology officer Paul Ryan to work for Microsoft.
Another version of RSS, "RDF Site Summary," is not something Winer controls, has "frozen" or given to Harvard. RSS, by the way, is not a technology solely behind blogs, as the article suggests. If You Liked the Web Page, You'll Love the Ad New York...
Harvard study wrestles with Gator News.com, May 22, 2003 http://news.com.com/2117-1032-1008954.html Describes new research and web pages from Harvard's Ben Edelman that explain how Gator targets web sites with contextual ads.
But as the latest findings from Harvard aptly point out, the trade-off is that some important non-porn sites might get accidentally filtered. Google's SafeSearch porn filter (http://www.google.com/help/customize.html#safe) was found to exclude non...
