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  1. Centralizing Location Data: 3 Steps to Local SEO Success

    Whether businesses try to go it alone or license technology to make the task more manageable, the end goals should be the same: As a technology company entirely focused on creating tools that maximize local opportunities online, we understand the...

  2. Social Customer Service Secrets to Avoid Negative Search Results

    If you think about it, everyone is selling, whether you’re a search marketer, yoga studio, doctor, lawyer, technology start-up, or retailer. Search results beware and be aware, customer service is part two of the social media revolution.

  3. How FREE Website Call Conversion Tracking From Google Will Benefit You

    My only concern with this technology is the reliability of the phone numbers, call quality, and bandwidth if you get significant calls from your marketing. More than 70 percent of mobile searchers use click-to-call when getting to your website.

  4. Microsoft Tests Specialized Chips for Increased Search Speed

    And, after testing the new chip, Microsoft announced it will begin testing the new technology on all Bing servers in one data center beginning in 2015, PCWorld reports. The speed of search results and page loads is increasingly becoming a very...

  5. How to Solicit Feedback from Prospects and Customers

    There is a lot of "get information from the customer" technology available to us. My wife and I are just waking up in a small bed and breakfast in Chimney Rock, North Carolina, which is about four hours away from picking up our 14-year-old son from...

  6. 5 Key Takeaways From a Successful Social Media Campaign Built on Human Connection

    As technology advances, the distance between a brand and its customers has grown. What happens when a brand bridges the great divide that technology and automation have created? Face-to-face transactions are replaced with digital transactions that...

  7. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    Client-side web frameworks are heavily using a technology referred to as AJAX -- Asynchronous JavaScript and XML. Next to AJAX, a web technology well established to trigger the load of certain page content on demand, so-called Single Page...