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  1. 3 Ways to Form More Integrated Social and SEO Teams

    While sharing the details of your data reporting across these teams will be a more time-consuming task, doing so will help to reveal the areas in need of the most collaboration. If you take the time to follow these specific tips and keep each other...

  2. Centralizing Location Data: 3 Steps to Local SEO Success

    Unfortunately, as it does for so many businesses, updating our online location information was relegated toward the bottom of the move's priority list and we had to put off addressing this critical task until two weeks had passed in our new space.

  3. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    I often use the extension called User Agent Switcher to accomplish this task. Then choose Organic Traffic from the System list of segments, which will filter your reporting by organic search traffic hitting your site.

  4. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    A question along the lines of "Tell us a story about.your experiences with using our product or how you've used our product to solve a specific problem, complete a task, save time, and so on. Then list the main sectors that your client serves and...

  5. PPC Management: Your Past, Present & Future

    As a campaign manager, you should have a task list of recurring tactics. The tactics on this list should maintain the health and structure of your account. Without digging too deep into astrophysics or multi-dimensional theory, PPC managers need to...