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  1. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Many search marketers consider Facebook to be a crucial part of any online marketing campaign. But as Facebook continues to make changes and evolve, they they keep reducing the visibility of businesses and their Facebook pages in order to encourage...

  2. Only 52% of Facebook Ad Spend is Outside the U.S. [Study]

    According to the report, 85 percent of Facebook users reside outside North America, but only 52 percent of ad spend targets regions outside of it. If you're looking to grow your business internationally, a new report by Marin Software says the...

  3. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    With these targets we should have been getting in front of our audience with a pretty high rate of success. Just when you think you have the Google Display Network (GDN) figured out, another pitfall opens that may cause advertisers to generate...

  4. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Unfortunately this definitely can have negative effects on the site, especially if someone targets those links and outs the site to Google. As the quality declined and the prevalence of poor quality content through guest blogging increased, it was...