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  1. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    Infographics: Finance professionals have access to some awesome data. Different demographics can be targeted through content. Make a plan and create an overview of your goals and what your content marketing will look like.

  2. 4 UX Tips That Will Improve Your Content Strategy

    UX professionals know that in order for a first-time buyer to become a repeat customer and a brand advocate, their experience needs to be spectacular from the beginning. User experience (UX) focused marketing doesn't just extend to an optimized...

  3. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    SEO professionals will blame Cutts for whatever the next commonly known SEO technique that gains mass popularity that ends out being targeted by the spam team. She thought that her small blog was being validated, when in fact it was being targeted.

  4. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    My own take is less alarmist: Google has taken major spam-fighting steps that have shifted the playing field for SEO professionals and anyone trying to get their site on the map in the year ahead. Instead, SEO professionals need to step up and...

  5. Integrating Owned, Earned & Paid Media For Better SEO

    The best SEO professionals are continually testing, observing, and validating to form proactive search engine optimization methods, not just taking a page from everyone else's book. For some crazy reason, marketers, and others tasked with the...