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Targeted Advertising Hyperbole

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  1. Facebook Ads 80% Bot Claim, Examined! Why You Shouldn’t Lose Faith Just Yet

    The Limited Run claim might be read by some as laced with hyperbole. No one quite knows how long Limited Run’s Facebook stint was, how much they spent, where and who they targeted; we only know what they told us in regards to how they identified bots.

  2. SearchDay - Search Engine Milestones for March 2003

    Warning: The links and descriptions below are from official press releases, and may contain marketing hyperbole, claims or euphemisms not necessarily endorsed by Search Engine Watch. The company today also announced a new content-targeted...