SEO News

Target Users Demographic Bidding

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  1. Google AdWords for Video Launches with Improved Targeting on YouTube

    Demographic Targeting - Google’s new all-in-one privacy policy for all Google accounts means that advertisers can now target video ads by age and gender across all Google properties. Now that AdWords for Video is out of beta, Google has released a...

  2. The Art of Winning on AdWords - Lessons from Moneyball

    Clone the campaign using Editor, then go into the campaign settings in the online AdWords dashboard and scroll to Demographic Bidding. Research that I shared last month in Search Engine Watch shows that tablet, smartphone, and computer users behave...

  3. A Look at Demographic Bidding for AdWords

    This week I'll defer the topic of content keyword lists to describe a great new tool for AdWords content advertisers: Demographic Bidding. You can use demographic bidding whether you are using contextual or placement targeting and with both CPC and...

  4. Paid Search Advertising: Google AdWords, Yahoo Search Marketing & Microsoft adCenter

    Upon launch, adCenter distinguished itself from competitors by being the first to offer geographic, demographic and daypart targeting. This allows you to target based on (1) users in a specific geographic location, (2) users searching on specific...