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  1. Searcher Personas: A Case for User-Centric SEO

    Keyword search volume data moved deeper inside AdWords with the Keyword Planner. When we're building a persona, we will use data (like keyword search volumes, market research, user polls, web analytics, find those collective qualities that...

  2. SearchDay: Awesome Ad Groups: Small is Good

    Google Releases Update to Ad Planner Posted by Nathania Johnson Aug 4, 2008 Google just launched Ad Planner a little over a month ago, and already the media measurement and planning tool is getting an update.

  3. Search Engines Are Dead Discussion Posts

    Senior Media Planner, K2 Design > Webmaster, OLAF - the On Line Advertising Forum > Ph: (212) 547-5234 > FAX: (212) 968-0067 > - K2 Design Home Page > - OLAF >˜THespos - The Spos...