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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    There are several agencies in every state and country, but who do you really compete with? In 2013, we finally sold the service/agency division of Engine Ready to BRIM Agency and here are some specific lessons I learned along the way.

  2. 24-Hour Breakdown of Searches on Black Friday and Cyber Monday

    If the U.S.holiday retail economy was a country by itself, its GDP would rank number 22 in the world. And so the Bing Ads researchers dug into the data from the holiday shopping period in 2013 in order to help advertisers more accurately target...

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Another good free data point is SimilarWeb which breaks down your competitor's traffic by country and by these sources: Once you've clearly defined your target market, important keywords and specific PPC and/or SEO competitors, the spying can begin!

  4. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Answer: It depends on the industry and the country you're targeting. Answer: It depends on your target audience. In fact, these test participants scan content for industry-specific terms – terms very few 8th-graders know.

  5. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    With the extensive mobile Internet usage throughout the country, mobile advertising is a great strategy for the massive amount of Indian startups. Advertisers should find a way to be a part of these social media conversations due to the fact that...

  6. Content Strategy for an International SEO Campaign

    Make sure that you use the term that people in your target country are using to search for you. Even in a regional campaign in a single country, you might find that the same product or service is referred to in a slightly different way depending on...

  7. Localization for International Search Engine Optimization

    Not only does this get you inbound links that are within your target country, but it also complements a multi-country hosting strategy very well. The assumption here is that if you're investing in an international SEO effort, you're serious about...

  8. Google AdWords Keyword Planner vs. Keyword Tool: SEO & PPC Feature Comparison

    Limitation according to country Selection of a country This function allows the user to enter up to 50 keywords, and one target site or one product category to generate keyword ideas. According to Google, future ideas as well as estimations will be...