Many links can get you penalized, and having a collection of really crappy links pointing to your site can cause your rankings to tank just like having a collection of amazing ones can make it skyrocket.
By now we know that an excessive amount of backlinks with the same anchor text can tank your rankings. We're all pretty tired of reading about the Google Penguin algorithm update and how devastating it has been to so many websites.
Mark Burginger, the creator of Qubits Toy with an appearance on ABC Shark Tank, has a great product and some momentum behind him. The Qubits campaign received support from a number of entrepreneurs and Shark Tank contestants including Rebecca...
I've seen my fair share of Google fallout though, usually brought forth by someone after they've seen their traffic tank. I'm proud to say that I've never been responsible for a site that has been punished by any of the Google Panda/Penguin updates.
Mark Cuban funded Steve and the duo teamed up on the Shark Tank set for their now infamous cat dance. In particular, Steve’s first Kickstarter initiative, "Don't Spit the Water", was a crowdfunding success and the results appeared on local TV...
Enter Gary Gagnon of Rekixx and ABC Shark Tank Season 3 Next, he appeared on ABC Shark Tank in May 2012 and set-up a second Kickstarter campaign - with months of preparation behind him - to be in sync with his Shark Tank appearance.
As a continuation of this series on crowdfunding best practices and stories, I recently spoke with Tiffany Krumins, the creator of the AVA the Elephant brand and an ABC Shark Tank winner. Why are you crowdfunding your new product after a successful...
This is one reason why it’s exciting and feels a little bit like a Shark Tank pitch on the web. We've been getting excited about the potential of crowdfunding and so we asked a practitioner to share their strategy with you.
Google has had very little to say to hurting webmasters who saw their rankings tank overnight due to Google's rollout of the Panda Update. Many of these webmasters have depended on traffic from Google to pay mortgages and feed their families -- and...
Plus, Google's attempt to buy travel software company ITA is facing additional criticism from non-profit think tank American Antitrust Institute (AAI), which released this whitepaper Friday. Outgoing CEO Eric Schmidt met with Joaquin Almunia, vice...
Empire of the Mind: The Dawn of the Techno-Political Age" will be based on an essay he co-wrote with Jared Cohen, director at think tank Google Ideas. A fun video making the rounds this week features Google's outgoing CEO Eric Schmidt and his...
PIE, Inc.and co-founder of The Gathering Think Tank, has worked with a variety of organizations and individuals. Last Sunday, I promised to keep you up-to-date on the new Rutgers Mini MBA: Digital Marketing program.
Stengel has been President and CEO of The Jim Stengel Company, LLC, a think tank and consulting firm, since 2008. Today, nine members were named. They are: Richard L. Dalzell made a name for himself at Amazon, where he started held a variety of...
Once the economy started to tank, clients trimmed underperforming display media. I've seen some pretty interesting things in 13 years of online marketing. This industry is at once rewarding, innovative, and frustrating.
Meanwhile, display ad revenues are expected to tank. A related piece to this puzzle involves national advertisers supporting their local stores with rich media ads that are more detailed and locally relevant.
On the right hand side is a link to an in-the-tank New York Times article that drinks extremely potent Kool-aid by practically copying and pasting a previous Google blog post supporting the deal. In Google's quest to make sure its search...
You simply can't put the goldfish in your piranha tank and expect everyone to live happily ever after. Microsoft has issued Yahoo a three-week deadline to sort itself out peacefully (read: come to terms) before a hostile takeover becomes imminent.
The tank gunners, frontline infantry, and snipers of the SEO team are undoubtedly the SEO copywriters. Despite this, it's still easy to lose sight of content creation in an online landscape increasingly focused on securing links.
SEW Forums Editor and fellow Expert columnist Frank Watson is one of the people I most respect in this business, both for his technical and social skills. An opportunity for us to collaborate on a column was a no-brainer.
Should your site be more like Thomas the Tank Engine? Walton discusses trademark usage in PPC advertising, the Digital Millennium Copyright Act, and future legal issues on the horizon for search marketers.
