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  1. Last-Minute SEO - Here Come the Holidays!

    It does not mean hawking your wares without regard for contextualizing the conversation and making it meaningful to the people with whom you talk. You might find easy improvements that will give you a quick boost from page two to page one on key...

  2. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    Talk about hunting down potential problems Panda-wise.You can match queries with landing pages and then directly visit those landing pages from the reporting in GWT. In the announcement, Google explained that Googlebot can fetch the resources...

  3. How to Solicit Feedback from Prospects and Customers

    With that on my mind, I'd like to talk about another form of missing communication: when we don't hear from our prospects and customers. If we're less lucky, our dissatisfied customers broadcast them publicly via Twitter, our Facebook fan page or...

  4. Pre-PPC Strategies For Launching a New Product

    Before we solve that problem, let's talk briefly about what that preliminary market research needs to address. As well as what functional benefits they want to see (which tells you how to build your first MVP) and what emotional benefits are...

  5. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Search Engine Watch recently chatted with Chris Adams, co-founder and CTO of gShift to talk about the state of "(not provided)" data, what SEO professionals and content marketers should be looking for in terms of data features, and how gShift is...

  6. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    Don't Talk Trash It created a huge uproar from animal lovers who complained on their Facebook page and offended their own customers. But there is hope for all of us. Reputation management expert Andy Beal, chief executive (CEO) of Trackur and...