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  1. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    Plus, no one likes to see a person or a brand talk about themselves and only share their own content all the time. But it need not be that way. After all, everybody needsgood and reliable information when it comes to money.

  2. Pre-PPC Strategies For Launching a New Product

    Before we solve that problem, let's talk briefly about what that preliminary market research needs to address. As well as what functional benefits they want to see (which tells you how to build your first MVP) and what emotional benefits are...

  3. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    I managed to catch up with Stark at the Adobe Marketing Summits in Utah and London this year to talk in detail about Adobe Experience Manager, the reinvention of marketing, and how deep integration with content, search, and mobile marketing...