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  1. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    Since we've been told that Panda can take 10 days to fully roll out, I was wondering if the Panda tremors I noticed a week into Panda was the tail end of Panda 4.0. The content on the site is definitely high quality, but there's no way the homepage...

  2. The Smart Way to Optimize Your Amazon Sales Strategy

    However, those that are eligible enjoy a high ROAS, especially on short and mid-tail keywords. But with intense competition and multiple sellers, it takes some creativity to stand out and grow sales. Additionally, high conversion rates on Amazon...

  3. So... You Think SEO Has Changed?

    Only the data sources have slightly changed and people are more aware of the importance of long-tail keywords. Every year I hear a new chorus of folks claiming that SEO is dead or that SEO has changed so fundamentally that it's completely different...

  4. WordStream Enhances AdWords Grader: New Benchmarks, Monthly Reports, Mobile PPC Scores

    Long-tail keyword opportunities. Originally released in 2011, the new version has updated performance benchmarks, the ability to track an AdWords account automatically every 30 days, and a feature that analyzes the account’s mobile performance.