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  1. How to Use Google Analytics Site Search Reports

    Internal Campaign Tracking: An out-of-the-box idea for tracking internal banners by Justin Cutroni is to tag them with parameters that you can analyze in search reports instead of resorting to using campaign tracking tags on internal links, which...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    Many people mistakenly put their development site up on a server without proper noindex tags or log-in controls and assume that Google can't find the site unless there is a link to it. If you're starting a new site or something you don't want...

  3. Bodiless Matt Cutts Explains Why Body Content Matters to Google

    Head might have meta description, meta tags, all that sort of stuff. Google's Matt Cutts always stresses the importance of having great content on a website, and the latest Google Webmaster Help video talks about why content is important – complete...

  4. Nuances of Spanish Language Search Marketing

    With that said, if you're going to use the same URL for your site, you will want to avoid duplicate content issues by making sure your HREFLANG and canonical tags are in order. A best practice for multilingual SEO is the use of canonical URL tags.