Much has been written about the value of title tags, the most important of all SEO attributes. To do so, they have looked at title tags as another marketing platform – to convey offers, details on what’s inside (the site), to reinforce the brand’s...
Make sure you don't have duplicates, ones that are too long or over-optimized tags. Why Content Marketing is the New SEO". Is Google's love affair with content marketing usurping SEO? Content Marketing is the New SEO "
If you're a website owner who gets many of their images pinned, you can include specific meta tags to those image pages to have that information included on the Pinterest pin pages. Pinterest has received its first significant update with how...
Properly employ heading tags and avoid using too many H1 tags – they may look nice to a designer, but not to a search engine. You must now consider a number of new factors when designing your website.
You can define lots of things such as the image's title and alt tags, which solves any SEO image problems. After you've installed WordPress and covered the basics of improving WordPress for SEO and the user experience, it's time to go a bit deeper.
Always accurately depict the video content in the titles, descriptions, and tags. If you haven't yet incorporated Pinterest into your social marketing strategy, now is the time. Especially when you consider that, as the site continues to evolve...
One chapter is dedicated to title tags, meta tags, headers, and file names. Kristopher Jones, renowned Internet marketing expert and former president and CEO of Pepperjam, has done it again. The third edition of his "Search Engine Optimization...
Tip: Check your page title tags and navigation. Keywords were stuffed in title tags, meta tags, navigation, content, anchor text, URLs, domains, if there was a place to add a keyword they did it. You know, the "Good Ol' Days" when you could...
You can control title tags, meta descriptions, content on the page, navigation, internal linking structure, etc. On January 15, 2013, Facebook released Graph Search, which is the social network's first attempt at a serious search engine.
Rel=author and rel=publisher tags are probably (IMHO) the first in a series of standardized "tags of authority association", but beyond these webmaster defined signals are a wealth of corroborating signals of expertise and trust in an entity's...
Looking at his work site he realized that both the www and non-www versions worked with no redirects, and no canonical tags. We've all had those moments where we feel that we've explained our point perfectly, there's no way they can say no, none...
For help on this topic, you can see our post, "How to Write Title Tags for Search Engine Optimization". For more on meta descriptions, see our posts "Crafting Your Ad For Google Organic" nd "How To Use HTML Meta Tags".
If you want to see if having action words in your title tags improve CTR, test it. Not only was a great way to put finally put faces to names, it was an opportunity for us to really hone in on the root of this sexism in tech debate.
You need to incorporate keywords in the site copy and meta tags. Oh, and don't think for a second that meta tags means title and meta description. There are 18 meta tags you should be taking seriously for every page.
Google helps you to improve the user experience and performance by reporting duplicate meta descriptions, missing title tags, and non-indexable content among other things. Search engine optimization (SEO) professionals, web designers, and bloggers...
However, I'm an agency-based SEO working across numerous industries, and while collating this list I have undertaken a range of SEO roles from being in the trenches writing title tags to running an SEO department.
Meta tags send the right image and summary in Facebook and Google+ posts. What do Facebook, Google+, and LinkedIn all have in common? The social networks all use metadata to pull in a preview of your content.
In addition, most vendors offer an easy to use interface that decouples the code and the business reporting requirements, making the addition of tags as easy as dragging and dropping object-oriented rules, making it literally klutz-proof (notice I...
Your content on your site should have title tags and meta descriptions. Title tags should also be unique! SEO will help you position your website properly to be found at the most critical points in the buying process or when people need your site.
Within organizations SEO marketers have grappled for years with content and technical departments over implementation of SEO changes, templates, H2 tags, timings and site "release dates. Bad meta tags, keyword and dynamic URL issues, customization...