Back in the day (which might just be last year), keyword tag stuffing was simple. The Good Ol' Way #5: Ad Spam Wanted to rank of Viagra? Casinos? Insurance? Put in the magic SEO machine, throw a few techniques at it, and out came rankings, traffic...
Google Tag Manager grows nearly 300% since January, boosts enterprise performance – Google Analytics BlogWith nearly 300 percent growth in traffic and 120 percent growth in enterprise customers, Google adds a Success Stories page.
Facebook Seeks 7-Figure Price Tag for Summer Debut of Video Ads – Advertising AgeSeeking $4 million in new video ad business per day, advertisers will have to pay Facebook $1 million for a 15-second slot when they debut in June or July.
Ideally, that tag should be populated with a unique description for that piece of content. When the description tag is missing, incorrect information can appear. Sites can't pull what's not there, so you must have a meta tag.
This is more for engines than users, and mixing up the keywords, modifiers, stems in your page’s heading and title tag helps your assets rank for a broader basket of keywords, allowing your content to work even harder for you.
Some companies began churning out a lot of low-quality, thin content that was heavily optimized (from a title tag standpoint). Tons of directories, article submission sites, comment spam, link networks, etc.
But high ratios of paginated archives, comments and tag pages can also dilute your site’s crawl budget, cause indexation cap issues and negatively tip the scales of high-to low-value content ratios on your site.
On-page robot instructions like the canonical tag, rel=next, and hreflang can also be used to indicate how you want Google to handle near duplicate content. Anything else can be seen as a form of search engine spam.
The best use of this tag is in instances where you have the same or regionally specific content in another language on the same website. This is what the actual tag markup should look like:
link rel="alternate" hreflang="en" href="http://www...
Use scripting to keep pages hidden from Google (i.e.no-index our your pages that have one piece or content on it that is the same as the original) until the page has more than one piece of content – after all it is not a tag group until it has...
For example an address is an address and not a div tag with text data. Before it was just text on a page in an HTML tag, now it is text on a page in an HTML tag with a microformat label that tells the search engine something like:
The anchor element is, many times, called an anchor tag. Also a great alternative to Google and prides itself on being a spam-free search engine. A new search algorithm designed to detect, and boot out, spam.
On-page SEO guidelines: This is a must-have document and should include all on-page best practices like title, meta, URL naming convention, ALT tag, H level tags, internal linking, and copywriting best practices, among others.
Personally I love a good tag/word cloud, as do they. Title Tag, Meta Description Duplication Such updates and events include Panda, the notice of death detection and a Penguin web spam algorithmic update.
Although the title tag appears in the head block of the page, it isn't actually a meta tag. Much like the dinosaurs, this tag is a fossil from ancient search engine times. The title tag is a required page “element” according to the W3C.
Regardless, with the new tag team of Panda and Penguin, Google can put the smack down on websites that appear to be creating or supporting spam to increase their rankings in search engines. Comment spam: Two things proved problematic for websites...
See the Full Type Hierarchy The scope and type are in the first tag and in this case video looks like this:
div itemscope itemtype="http://schema.org/VideoObject"> In all cases your opening div tag must have a closing tag as illustrated above.
We use many signals to decide which title to show to users, primarily the title tag if the webmaster specified one. In December, Google made several changes, including an updating algorithm for picking relevant sitelinks, better detection of rich...