The tablet has the power to resolve those questions of what movies that actor has previously been in without leaving the comfort of the couch. The Guardian shares more data on their reader, and it's especially interesting to see that tablet users...
So when planning to build out the experience, screen size can make quite a difference ‐ compare a little 4-inch smartphone to a 10-inch or even a 7-inch tablet screen. With this option, your website will auto-size depending on what device you user...
We do not believe bundling mobile, desktop and tablet advertising together in an opaque manner is in the best interests of our customers,” Bing said. For those advertisers with larger budgets and who require more control, this is great news, as...
Smartphone users are very task-oriented, whereas tablet users are very interactive-oriented, so they'll be interested in sites that actually have the gestures and movements, etc. Not just the device but their surroundings (i.e.where they might be...
PPC marketers have had strong feelings about the enhanced campaign upgrade because it limits mobile and tablet targeting options. Google AdWords New Enhanced Campaigns Connect Ads With Multi-Device Consumers
Facebook plans to launch a tablet version of Home “several months” after it launches on Android smartphones and is committed to a monthly update cycle. Today we're finally going to talk about that Facebook phone or more accurately we're going to...
After watching hours of TV, the last thing you'd want to do is pick up your tablet, stare at another screen, and start surfing the web, right? Doesn't this selection of websites closely correspond with many of the apps on your smartphone or tablet?
Mobile & Tablet Optimization: The Next Enterprise Search Frontier The SEO of Responsive Web Design - Kristina Kledzik, If you're curious about how responsive design works, this article is a great explanation that shows how responsive web design can...
When you click on the People tab from PC or tablet, you will see all attendees, with your Top 50 Who To Know attendees at the top. This brand new feature of Vivastream gives you the opportunity to rate the session from your mobile device...
As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. This is because responsive design sites have one URL and the same HTML, regardless of device, which makes it easier and more efficient for...
Previously, call extension metrics were reserved for desktop and tablet calls. In the past, desktop and tablet campaigns using Google forwarding numbers were charged a $1 fee per call. Schedule Tablet: AdWords says the desktop and tablet ecosystem...
Econsultancy reported that tablet users spend about 21 percent more than desktop shoppers. Combining all keywords together for every device is a bad example of choice. Google dropped the Panda of paid search with enhanced campaigns, the most...
While we may not have reached the final mobile frontier marketers are innovating at “warp speed” and mobile and tablet optimization is recognized as the next search frontier. In a recent survey of more than 4,500 brands in 44 countries in 99...
This hotly contested AdWords update forces advertisers to run single – though conditionally governed – campaigns across desktop, mobile, and tablet. The name of the game was crafting bids and ad groups based on device-specific variances in...
Calls generated from tablet and desktop were previously charged at a minimum cost of £1 in the UK. This has always been best practice for any knowledgeable advertiser, but with enhanced campaigns anyone leaving things combined will now lose device...
A device like a laptop or tablet could be a home/work computer, or might be used in a coffee shop or on the train. It's sometimes hard to look at a device and say "That's a tablet," or "That's a smartphone.
And have you tried it on a tablet or mobile device? Your website should offer all the same content on mobile and tablet that it does on the main desktop site, and your app should have 2-4 main user goals that your site data indicates are desired...
While many businesses view mobile users as a single segment, smartphone and tablet users demonstrate significant differences in their purchase-related motivations and timing. For example, smartphone users widely search while on the go for more...
Websites can still be effective as long as content can be accessed and used from a mobile device or tablet. Bounce rate is one of those quality metrics that gets tossed around a lot in the search engine space.
Research by Google bears this out with some significant figures: percent of (surveyed) consumers started their online shopping research on a smartphone (compared to 47 percent when planning a trip) percent of them went onto a PC whilst 4 percent...
