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Tab Adwords Interface

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  1. The New AdWords Opportunities Tab - How to Get the Most Out Of It

    Google announced an enhancement to the Opportunities tab in AdWords in November that aimed to help streamline paid search campaigns and make day-to-day management easier. The Opportunities tab provides a nice summary of what you can expect to gain...

  2. Dialing Into Success with Google AdWords Call Tracking

    All calls are recorded under the Dimensions tab and the “Call Details” view. Google entered the foray a while back by introducing Call Extensions directly into the AdWords interface. Calls tracked through mobile click-to-call activity as well as...

  3. Relevant, Actionable & Timely PPC Feedback: Better Decisions, Better Results

    Or head over to the Dimensions tab to slice your data three ways to Sunday. Software services like WordStream provide a dashboard and interface that are easier to interpret, navigate, and act on than those of Google, Yahoo, and Microsoft.

  4. 3 Tactics for Demographic Targeting on the Google Display Network

    Below is a snapshot of the Topic Targeting option within the Display Network tab of the AdWords UI. When compared to the specificity of Facebook and the relatively easy-to-use user interface (UI), the strategy laid out in this article is patched...