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  1. Ecommerce Title Tags: Top 5 Ways to Increase Clicks

    What’s often highlighted are the dos and don’ts in terms of syntax. Much has been written about the value of title tags, the most important of all SEO attributes. From a pure conversion and marketing perspective, however, there is a lot of...

  2. FTC Tightens Online Disclosure Requirements

    Use plain language and syntax so that consumers understand the disclosures. In December 2009, they had already made it known that even bloggers were expected to disclose any remuneration (such as free samples or affiliate commissions) that might...

  3. Going Global: Insights for International Social Media

    ZF: Google Translate is a great tool for learning how to say “preposterous thinking” in Spanish – but as you might expect, it will often ignore simple verb conjugation, syntax, and grammar rules. Believe it or not, some have attempted leveraging...

  4. Proper SEO and the Robots.txt File

    The above syntax would tell all robots not to index the /cgi-bin/, the /tmp/, and the /junk/ directories on your website. By taking a good look at your website's robots.txt file and making sure that the syntax is set up correctly, you'll avoid...

  5. Google, Microsoft Pitch HTTP Overhaul Options for Speedier Web

    Google and Microsoft proposals is in syntax, but the developers are flexible on that point and the choice of compression technology,” Belshe said. In Paris, engineers at the IETF met to take steps to overhaul Hypertext Transfer Protocol, known to...

  6. Twitter 101, Part 1

    In Part 2 and Part 3, we'll discuss some of the syntax, and review tips on taking Twitter to the next level. This three-part article is for those who are just getting started with Twitter or who simply want to know what it is and how it works.

  7. SearchDay: Content? Content. Content!

    By taking a good look at your Web site's robots.txt file and making sure that the syntax is set up correctly, you can avoid some search engine ranking problems. Today's Top Story: AaronShear Content? Content.

  8. SEW Experts: Proper SEO and the Robots.txt File

    In today's organic SEO column, "Proper SEO and the Robots.txt File," Mark Jackson shows that by taking a good look at your Web site's robots.txt file and making sure that the syntax is set up correctly, you can avoid some search engine ranking...