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  1. Why Email Marketing Shouldn't be an Ugly Stepchild

    A recent survey showed 66 percent of those surveyed made a purchase based on getting a promotional email. While the growth numbers in social media and search engine optimization continue to be impressive, the fact remains that 72 percent of people...

  2. How the Filter Bubble Impacts Google, Bing Search & What It Means for SEOs

    Google Users Dislike Personalized Search Results [Survey] Search Engine Users Dislike Personalized Search But Like the Results Mature technology can fill the gap and give you insight into your holistic SEO presence – both search and social on a...

  3. Search Engine Users Dislike Personalized Search But Like the Results

    It’s not clear from the results of this survey whether users are uncomfortable with search engines tracking them signed out through cookies or signed in through social activity. Fully 91 percent of respondents to Pew Internet’s Search Engine Use...

  4. How to Make Sure Check-Ins Don’t Check Out: Five Location-Based Marketing Tips

    Survey your customers through your existing social networks or as part of your traditional direct mail outreach via mail. Always be sure to include your URL in these listings as location-based application pages are highly indexed in search engine...

  5. The Google+ Controversy & Virtual Worlds – A Question Of Identity

    They were also kind enough yesterday to send out a lovely survey asking people about what they thought of that email. I applaud the survey, as it shows an actual willingness to at least get genuine opinions (whether they act on them is another...

  6. SEO Your Website For Foreign Languages in Your Domestic Market

    The 2006 Common Sense Advisory ‘Can’t Read, Won’t Buy’ found 85 percent of online shoppers needed access to information in their native language before making a purchase, while a 2011 EU survey found that 90 percent of Europeans prefer browsing...

  7. Social PR: 6 New (+ Old) Ways to Win Friends and Influence Search

    Thirty-one percent of people polled in a recent survey said they would use a QR code to interact with social media networks. The Google +1 button allows users to "like" a link that comes up in their Google search results, and then share it with...