SEO News

Survey Customer Satisfaction

  1. Gender Bias in Marketing: Women Seen as Less Valuable Than Men [Research]

    The study derived data from 300 respondents of a survey that measured client satisfaction levels as it related to individual customer service reps at WordStream. The male client service rep with the lowest score still did better on the survey than...

  2. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    What picture do people think best evokes a feeling of satisfaction? Enter Qualaroo, a simple website survey tool. Qualaroo is a low-cost survey tool that integrates with your website just like Google Analytics by inserting one snippet of code into...

  3. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    American Customer Satisfaction Index (ACSI) GOAL: Market Research, Improve Customer Satisfaction, Reduce Research Costs brand online insights/comments X _____% focus group insight quality X $_____ equivalent focus group cost / _____(#) insights...

  4. Relevant, Actionable & Timely PPC Feedback: Better Decisions, Better Results

    You would need to manufacture a new feedback loop, perhaps by instituting a customer satisfaction survey, hiring a mystery shopper, or engaging in a dialog on Angie’s List to uncover the unmet needs of the angry reviewers.

  5. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    Access to consumer satisfaction commentary and actual access to consumers in the social realm has lengthened the relationship between consumer and brand, giving brands the chance to create and cultivate valuable brand advocates.

  6. User Ratings and Reviews: Join the Conversation

    Many companies invest thousands of dollars in customer satisfaction surveys and here is free diagnostic information. Having access to this customer satisfaction information is good, but marketers need to spread the word internally within their...

  7. How to Measure Customer Satisfaction with Web Analytics

    But what about customer satisfaction with your Web site? Today, Web analytics can include measuring more advanced metrics like engagement, or even customer satisfaction. But a lot of people will, which creates a great opportunity to collect data on...