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  1. Mobile Site Migration Planning: Rolling Your M-Dot Into Your .Com

    E-Commerce (if you’re a retailer, if you’re using a commerce platform to capture leads, or support non-retailer transaction activities) I find that identifying which individuals, committees, etc.need to be involved helps streamline workflow and...

  2. How to Work When Nothing Seems to Work

    There are many things you can do to help foster agreement and support for implementing your recommendations. Show that you appreciate your direct contact’s contributions and support of the program It’s one of the only ways your client will make an...

  3. Centralizing Location Data: 3 Steps to Local SEO Success

    But what about a small business owner or a multi-location brand with hundreds of locations or more to support? After five years of growth in the north Chicago suburb of Evanston, my company outgrew the space and recently relocated to Chicago's Loop.

  4. Don’t Forget to Invest in Content (Not Just “Content Marketing”)

    This saves your support and customer service teams valuable time having to answer these questions on the phone, writing up lengthy email responses to questions (over and over again) and also gives them somewhere to point customers to help them...

  5. What’s the Deal With Links From M.Biz? Should You Disavow?

    But, I will give you my thoughts and also some information that Google employees have stated that support those thoughts. Several times a week I get an email from a site owner who is asking whether they should disavow links to their site that come...

  6. Marin Software Adds Support for Russia's Largest Search Engine

    Advertising platform Marin Software announced support for Yandex - Russia's largest search service, which also serves Turkey, Ukraine, Belarus, and Kazakhstan. This is another win for global advertising support for the platform, as Yandex joins the...

  7. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    DoubleClick launched Shopping campaigns support in March, which it says offers a simple, flexible way for retailers to manage their Product Listing Ads (PLAs). Additional features include: support for AdWords Shopping campaigns; inventory-aware...

  8. Google AdWords Conversion Values Add Multiple Currency Support

    As of August 21, AdWords users can easily measure the revenue driven by their ads if they accept more than one currency on their website or app. That's according to a post on Google+, which also says that once users add currency information to...