VW has been the most shared brand of the last two SuperBowls. Unruly Media has released a Super Bowl playbook and an infographic that marketers will want to read and look at even if they haven’t ponied up $3.7 million to $3.8 million for a 30...
Curious about the results of previous SuperBowls? If you want Super Bowl stats, the self-described computational knowledge engine Wolfram|Alpha is the place to break down all the key Super Bowl 46 numbers before the New England Patriots and New...
Even the most watched network television prime-time broadcasts – including multiple SuperBowls, mini-series, series finales, special events, and regular television shows – haven’t reached that many Americans.
Either it was just me or there were a lot more commercials for CBS shows than I had seen in past SuperBowls. There have been some good reviews of this year's always-anticipated Super Bowl ad crop, but this article will identify the “URL visibility...