SEO News

Super Bowl Ads

RSS
  1. 5 Brilliant Ways to Use #Hashtags in Social Media Marketing

    I was watching the Super Bowl (#GoHawks) when my wife asked me about hashtags. Following the Super Bowl, Esurance ran an ad promoting the hashtag #esurancesave30. Leading to the Super Bowl, the NFL and Verizon created a campaign to allow fans to...

  2. How Vine Has Changed the Video Landscape in Just 12 Months

    The most recent post is the Super Bowl Special, which showcased these three Vines: From the Super Bowl to the Winter Olympics and then the World Cup in Brazil, the opportunity for advertisers to follow the fans and engage in a global conversation...

  3. Can You Build Buzz Like Brands Advertising in the Super Bowl?

    Twitter also dominates the conversation at this point with 70 percent of total mentions of "Super Bowl Ads" across the web, which explains why every one of the teased ads includes a hashtag; however, none of the pre-released ads hashtags have yet...

  4. The 2014 Super Bowl Commercials Just Kicked Off

    Unruly's new data also shows digital marketers that Super Bowl 2013 video ads attracted almost twice as many shares online as the previous year. Based on new data released by Unruly Media, digital marketers now know that 60 percent of the most...

  5. Visual PR Secrets: Content Power Tips and Social Publishing Trends

    While Oreo had a team (and budget) of designers and brand executives on call during the Super Bowl ready to pull off the landmark tweet "You Can Still Dunk in The Dark" the allure of that tactic could be fading as the #RoyalBaby news tweet seems...

  6. GEICO Hump Day Commercial Dominates Social Video, At Least on Wednesdays

    Although Entertainment once again took top spot as the most shared sector, CPG/FMCG also performed well, growing shares by +10.3 percent, from a very strong base that was boosted by Super Bowl sharing in Q1 2013 (+78.2% from Q4 2012).

  7. Optimizing Second Screen Engagement: Lessons for Brands From Twitter

    Fifty percent of Super Bowl ads this year used hashtags. Day 2 of SES New York started off with a keynote by Joel Lunenfeld, Vice President of Global Brand Strategy from Twitter. He went beyond talking about social being the second screen...