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  1. How to Dominate the Entire First Page of Google

    While long term strategies are great, board members and C-suite executives aren't known for their patience, especially when it comes to the online perception of their brand. Your online reputation can impact virtually every aspect of your digital...

  2. Twitter Lead Generation Cards Let Advertisers Collect Email Addresses

    Twitter reports early wins with Lead Gen, saying, "Many beta participants found the streamlined nature of the Lead Generation Card was instrumental in driving a low cost-per-lead compared to other technologies in their marketing suite.

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google’s Wildfire Scraps Standalone Programs, Forces Full Subscription – Marketing PilgrimWildfire is retiring Basic, Standard, and Premium promotions as of June 30 in favor of the full social marketing suite, which starts at $2,500 per month.

  4. AdWords Christmas List: 6 New Features Google Should Add in 2013

    Why not make your tools really useful, develop for both platforms, and make your suite of products more user friendly? For me, what I really want to unwrap are a few gifts from Google. My 2013 wish list includes a few new AdWords features and new...

  5. ROPE: 4 Essentials for Global Integrated Digital Marketing

    Complicated marketing, content, regional and brand communications silos often collaborate infrequently and impersonally with IT teams and forget to work toward a common goal: the target segment in that country for that product suite or service.