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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    Assuming that your content is exceptional, having your blogging team reach out to their contacts and ask for a peer review or an opinion on the new content can very often lead to excellent suggestions on how to improve it, as well as links.

  2. Lost and Found: How Top E-Commerce Brands Stack Up With Site Search

    While autocomplete suggestions were available in 82 percent of e-commerce websites, the research stated that "36 percent of implementations do more harm than good. Given that autocompletion design, and logic will directly alter what most users...

  3. Task Analysis: The Key UX Design Step Everyone Skips

    Common methods to designing knowledge into your site are to include templates, intelligent defaults, or suggestions, or to optimize the flow along a "best practices" approach. Some folks claim to do it, but what they do is not task analysis.

  4. 26 Free Must-Have Tools for PPC Success

    Special thanks to Aaron Levy, Andrew Bethel, Arianne Donoghue, Ben Nusekabel, David Szetela (twitter.com/Szetela), Larry Kim, Leo Sussan, Lisa Sanner, Mark Kennedy, Martin Roettgerding, Matt Umbro, Matt Vaillancourt, and Michael Madew for...

  5. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    Marketers and merchants can access which autosuggest results are being presented for a particular search, and choose to delete or add suggestions. Making the web experience unique to your audience is something marketers strive for.