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  1. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    Making the web experience unique to your audience is something marketers strive for. That’s why real-time personalization technology and methods are gaining ground. Big data app company BloomReach today attempted to make the shopping experience...

  2. Bing Adds Pop-Up Child Abuse Warnings to UK Searchers

    A link to help and advice, including a reporting tool, is also offered. Bing has added a pop-up warning that will appear when someone is about view images of child abuse. Microsoft is the first search engine to add the sort of feature that the UK...

  3. Branded Videos Shared More Than 500,000 Times Every 24 Hours

    Visitors will also be able to test the shareability of their own campaigns using Unruly ShareRank, an algorithm-based tool which uses over 100,000 data points to predict the number of shares a video will attract, before it is even launched...

  4. Google, Bing & Yahoo Tracking the 2012 Presidential Election Results

    Like Google, Facebook is reminding its U.S.users that it's Election Day, and offers a Polling Location Search Tool: Google is using its homepage today to remind people it’s Election Day with a red, white, and blue ballot box-themed Google Doodle in...