Famous examples of link baiting include the subservient chicken, Radiohead remixes, and Office Max's "Elf Yourself. Every day over the next two weeks, we'll repost the most popular columns of the year, starting at No.and counting down to No.on Dec.
Incidentally, this is actually a fusion between Trevor the Mentos Intern and Subservient Chicken. The Subservient Accountant. So often in link building, people become so focused on obtaining links (accretion), they completely ignore what exactly...
The edgy campaign was created by the Ask marketing team and ad agency Crispin Porter + Bogusky, best known for its "Subservient Chicken" campaign for Burger King, and its recent "Un-pimp Your Ride" ads for Volkswagen.
Last year didn't have a breakaway viral in the way 2004 did with Subservient Chicken, but New Line's "Crash the Trailer" edit yourself into the movie application for "Wedding Crashers" may be on a similar path to sainthood.
