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  1. Why SEO Can't Reside in a Silo

    During her initial purchase, this business was savvy enough to incentivize the customer to subscribe to their email list in return for receiving 10 percent off her next purchase. Search engine optimization (SEO) is an incredibly effective marketing...

  2. Twitter Speak From @ to Z – Terms & Definitions

    You can subscribe to a list that has already been created or you can create your own. With millions of users, Twitter is a must for marketers. But if you're new to Twitter, you'll quickly realize Twitter seemingly has its own language.

  3. Top 5 Ways to Optimize Your YouTube Marketing Efforts Using Analytics

    Understand What Motivates Viewers to Subscribe Hence, understanding what causes viewers to subscribe can help you do more of what is working to increase your subscription rate. You can also look at videos with lower subscriber rates and consider...

  4. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    Nielsen has even created a new segment to describe consumers who don't subscribe to traditional TV programming at all. What do most people know about Oklahoma? They probably know the title song from "Oklahoma!

  5. 7 New YouTube Features for Partners, Content Creators You Might Have Missed

    YouTube Subscribe Button for Websites This includes adding new charts in YouTube Analytics, a YouTube subscribe button for websites, and more tools to build channels. This lets your fans subscribe with a single click without leaving your site.