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  1. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    Business details such as phone numbers, store hours, payment options, and video are especially relevant to mobile users. YouTube: Smartphone and tablet users alike are active video consumers so YouTube presents a significant opportunity to create...

  2. ModCloth Converts Customers into Brand Evangelists with YouTube

    The ModCloth team is “constantly amazed” at the time and energy users put into videos submitted to the ModCloth video contests. YouTube TrueView video ads allow ModCloth to promote their engaging video content and then analyze its performance.

  3. SearchDay | Content is King...IF You Promote It

    Lisa Buyer on Twitter damage control 101 at SES New York 2009 Posted by Greg Jarboe May 26, 2009 I had just finished posting "Twelve Twitter Tools, Tips, Tricks, Techniques and Twoubles" this morning when I was notified that my video interview...

  4. A Guide to Search Engine Strategies New York 2009

    My last two top choices on Monday would be "Universal and Blended Search: An Update," which wins for me because of the overall panel and "Video Search Engine Optimization: 2009 and Beyond" because of the growing value of video as part of a...