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  1. Doodle 4 Google 2014 Contest has Begun

    Last year, Google received approximately 13,000 Doodle 4 Google submissions. "If I could invent one thing to make the world a better place. This is the thought occupying many young minds right now. The seventh annual Doodle 4 Google contest is...

  2. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    We ruined it the same way we ruined meta keywords, and directories, and press releases, and blogrolls, and widgets, and infographics, and link exchanges, and article submissions, and forums, and comments, and wikipedia, and (on second thought I...

  3. 2 Specific Strategies to Build Trust With Extra Cautious Prospects

    After interviewing the client, analyzing data from form submissions, analytics, email signups, and AdWords, it was determined that prospects were arriving at the site with a "fragile psyche. Despite having a comprehensive website, chock-filled with...

  4. Google Revises Link Scheme Definitions: Guest Posts, Press Releases, Advertorials Can Hurt Rankings

    This has somewhat gone out of favor, particularly mass submissions to free article sites for all but very spammy churn and burn markets. Google had issued two warnings about advertorials earlier this year, including one Google Webmaster Help video...