Users grant Facebook non-exclusive, transferable, sub-licensable, royalty-free, worldwide license to use any IP content posted on or in connection with Facebook. The website affords greater flexibility in customizing the user experience with unique...
Many years ago web projects were built with SEO, content, design and usability as sub projects. Utilize copy, text, and images alongside content to create content rich pages. Keep the navigation simple and ensure the page looks and reads well...
Domain naming is so important to your overall foundation, so as a best practice you're better off using sub-directory root domains (example.com/awesome) versus sub-domains (awesome.example.com). Keyword Stuffing: Overuse of keywords on your pages.
Visitors who land on an internal site page have no idea where they are on the site if the website doesn’t use of breadcrumb navigation, the URL structure has no folder structure, pages are located directly off the root or dynamic in naming...
And for SEO purposes, that section would fall either in the main navigation or in a sub-navigation, so it’s no more than one or two clicks from the home page since you want as much internal link equity and authority flowing to those solutions...
Pick topics or themes for each month into broad categories that can be broken down into sub-categories. Web pages One good place to start is the social media editorial calendar. You remember, that file you started last year and haven’t opened since?
Any more people in a room and communication and sharing breaks up into smaller sub-groups, which makes capturing output that more difficult and ineffective. By creating super targeted ads to download pages you can collect lots of data and reach...
To get to verbatim from a Google SERP, click on Search tools, then you'll find it in the All Results sub-menu. How to Be Awesome With It: You can scan indexed URLs to get an idea of information architecture, potential duplicate content issues, and...
Google is looking at this so be sure there is a clear view of the overall site theme as well as sub-themes flowing into the site through an appropriate folder structure. Additionally, any conversion pages should have the appropriate conversion...
Clicking on this ad directs the user to their homepage where there is no mention of fruit cups but rather a sub-site geared toward making their food more nutritional. These keywords direct the clicker to different landing pages dependent upon the...
Click the Ad Extensions sub-tab. Bing Ads has added sitelink extensions, which will allow advertisers to link searchers directly to specific pages of their website. The ad extensions will appear for paid search ads on both Bing and Yahoo.
However, every client that has implemented this type of engagement or content outreach has seen significant uplifts in traffic to the site, both via the content hub itself (usually a blog on a sub-folder or sub-domain) but also from the main site.
I will visit every improper URL in the spreadsheet, identify the theme and category/sub-category of the content and refer to the information architecture reference to help me construct the new URL. Does the sub-navigation of the site represent...
What it affects: It doesn’t directly affect anything, but it’s useful in situations where you’ve sub/unconsciously done something that generated amazing results, or the extreme opposite of that. What it is: Quality score is a measure of how...
Ideally, your main headline should be in H1 and then maybe sub-headings in H2. In addition to writing unique title tags, keep a list in your Excel sheet on pages that are missing title tags or title tags with just your company name on it.
Clicking on the sub-tabs will give you more detail and allow you to make changes where applicable. If you really, really feel that you have to submit some new content urgently, and you don’t believe that you’re crawled often enough for it to get...
Some people end up with 25 priority keywords, some people end up with hundreds (large enterprise company with multiple products and sub brands). Additional categories may include product type, sub brands, business group, keyword based (for example...
I was recently reminded of this while reviewing the website of a large company that had spent considerable money on building a mobile version of their website, on a sub-directory. However, the website had virtually no presence in the search engine...
For example, you may be focusing on providing lower prices (competing on cost), or on better service (competing on value), or on a specific sub-segment of the market (e.g.moms, kids, college students, higher net worth individuals).
So clearly we see a situation where the second level in a hierarchy gains value by having a larger number of pages as sub-sections of it. What one may conclude is that it's better to keep a limited number of sub-pages in your site, after all – Page...
