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  1. Gamification in Marketing: Lessons from the Khan Academy Website

    Founded by former hedge fund manager Sal Khan, the Academy offers free learning material to students worldwide. Just as animal trainers discovered that unpredictable rewards sprinkled in with predictable ones increased dedication and speed of...

  2. Higher Education Searches Rise on Google, Reveal Marketing Opportunity [Study]

    Howard said these types of queries show a shift in mindset that means students could be more interested in traditional universities with online programs versus the types of schools that historically have offered online education.

  3. Google Showcases Back-to-School Shopping Trends and Ecommerce Opportunity

    Shoppers for high school students expect to spend $347 on average, people shopping for college expect to spend nearly double that amount at $614 on average. Keep in mind that depending on where students live in the U.S.the first day of school will...

  4. Insights From 7th Graders About Google, Smartphones, Panda, Privacy & Paid Search

    Last spring I had the opportunity to speak with a middle school class about how the students could use the skills they were learning today in a career down the line. Let the students know how what they are learning in school today could be used in...

  5. Doodle 4 Google 2012 Winner Travels to Pirate Times

    We found this super cute video of Dylan, alongside two Google reps, unveiling his drawing to fellow students at Prairie School in Racine, Wisconsin. Grades 10-12: Cynthia Cheng, Grade 11, Edison High School, Edison, NJ, for her doodle “A World of...

  6. How to Launch an English Only Global Search Marketing Campaign

    Students: Students either studying a foreign language, learning English or are attend a school with English as the main curriculum. Although, you will find the majority of English speaking students studying abroad in France, Spain, Italy, Germany...

  7. Some Googlers Don't Want Their Kids Using Google Products

    The "competition where we invite K-12 students to use their artistic talents to think big and redesign Google's homepage logo for millions to see. The school backs its methods with high rates of graduates going to college and gaining post graduate...

  8. Startup America: Google, Facebook Among Companies to Lead White House Entrepreneurship Initiative

    As part of the initiative, Google will be sponsoring two efforts in the Network For Teaching Entrepreneurship (NFTE), a non-profit group that provides entrepreneurship education for at-risk high school students from low-income communities.