Big data enables the prediction of behavior by allowing patterns in metadata to emerge from the data, rather than placing the data into structured databases. After 40 years of structured data analysis, the rise of unstructured data relies on the...
Structured data and Semantic markup allow us to do this more effectively by giving websites data and content structure. The way that this content and data is structured and presented in the SERP’s is the focus of my article today and how you can...
When you structured your site, you likely chose specific keywords to target with each page or section of content on your site. From this data, you can quickly formulate a plan around what next steps you need to take.
Is it outside the realm of reality to think that structured data could be (fairly easily) included in one of these cards? Using a "Person" schema is a great way to format a large amount of data about an individual to create a nice snippet in the...
If you haven’t started using structured data with Google to help your websites yet, Google has introduced some new tools to make it easier for webmasters to provide structured data for their webpages.
We haven't touched authorship, structured data, URL construction or a whole host of things you should be doing these are just some things you need to be checking, but hopefully you get an idea that myopic SEO is not SEO at all.
Structured blog posts with conclusions Logical learners retain info by using logic and by applying patterns to help organize the data. Visual, or spatial learners, prefer to use their eyes to absorb pictures and images and make use of colors, maps...
Rich Snippets & Structured Data Structured Data Testing Tool Find out in this collection of tips, guides, resources, and tutorials straight from Google. These resources range from beginner's guides to over-your-head programming genius level.
You load all your product inventory into a feed (a structured spreadsheet, with an entry per product and descriptive fields determined by Google – e.g. Your campaign needs to have product extensions enabled to tell it which Merchant Center account...
Structured Data, Google Highlighter, and How Can They Help Your Business – ClickZIf you're a small business, Google has actually made it pretty darn simple, easy, and cheap to implement structured data on your site if you have any kind of event...
Generally, a structured citation has the schema.org mark-up, which allows the search engine spiders across Google, Bing and Yahoo to read the data. Quantity of structured citations (IYPs, data aggregators)
Using Google's Structured Data Testing Tool to look at the page's markup, you can clearly see the page does not contain authorship markup. The only microformat data on the page is rdfa information for admins, document title and image.
Once everything is linked up, use the Structured Data Testing Tool to verify that it's working. Ripples visualizes sharing interaction data for your posts over time. Believe it. If you aren’t on Google+, you're on the path to irrelevance.
Structured Data First Steps: Adding Schema Location Markup to Your Website How to Add Reviews to Your Site Using Schema Structured Data Markup Competitive SEO Analysis: Data, Creativity increasing our share of a finite amount of sales.
Multiple Head Elements, Title Tags s important to check the various HTML elements located in the head of the document to make sure they are correctly structured and well-optimized. If you find you are using the tag across most of your site (and...
Structured data may not impact your on-page users, but it does have a considerable impact on the search listings for your high-priority content, leading to higher click-through rates, more trust and credibility of your content in the SERPs.
Then have them share their thoughts, either via a structured set of questions or freeform to get more insights. Incorporating Qualitative Data Certainly that can be very effective; there is no discounting the absolute importance of this data.
Outside of these structured conference sessions we’re also continuing the Meet the Experts Roundtables after a successful debut in 2012. Online advertising professionals sit on more data than they know what to do with.
Supporting multiple languages on websites is nothing new, but with browser and search engine technology starting to rely on structured data, it has never been more important to make sure you are using the correct markup.
There are dozens of sites in this neighborhood that have large amounts of structured citations, including Citysearch, YellowPages and Superpages. There are tons of sites out there focused on a single industry that can be great places to obtain...
