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Structured Data

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  1. Structured Data: Content, Rich Snippets & Authorship vs. Author Rank

    Structured data and Semantic markup allow us to do this more effectively by giving websites data and content structure. The way that this content and data is structured and presented in the SERP’s is the focus of my article today and how you can...

  2. How to Create Compelling Content Based on Learning Styles

    Structured blog posts with conclusions Logical learners retain info by using logic and by applying patterns to help organize the data. Visual, or spatial learners, prefer to use their eyes to absorb pictures and images and make use of colors, maps...

  3. Top Google Website Optimization Resources

    Rich Snippets & Structured Data Structured Data Testing Tool Find out in this collection of tips, guides, resources, and tutorials straight from Google. These resources range from beginner's guides to over-your-head programming genius level.

  4. Product Listing Ads: How to Maximize Your Returns

    You load all your product inventory into a feed (a structured spreadsheet, with an entry per product and descriptive fields determined by Google – e.g. Your campaign needs to have product extensions enabled to tell it which Merchant Center account...