SEO News

Structured Data

  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Although structured data isn't a ranking factor (meaning all other things equal, you won't rank higher than a competitor based on schema alone), it enables the showcasing of rich snippets, which enhances the search user's experience through...

  2. Google Starts Penalizing Sites for Rich Snippet Spam

    If you use rich snippets on your websites, you should be aware that Google is now penalizing websites for spamming structured data markup. But there was evidence that Google was attempting to educate webmasters on how to use it correctly when they...