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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    This information is primarily on paid advertising, but on the SEO / content marketing side of keyword competitive spying, the example below shows the keyword "Web Hosting Company" top SEO Competitor; Root URL, Google Rank, # of Back Links, Indexed...

  2. Top 10 Trends in Mobile Across Paid, Owned, Earned Media

    In 2013 many properties started to upgrade or create their monetization strategy. The key is to understand and consider that even if a user is searching for “running shoes” they may react differently to that same keyword search at 6 p.m.near your...

  3. The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies

    Not only do these handy marks help us to see the hot topics of the day and what’s #trending; more importantly, they enable marketers to track specific topics and conversations that can be used to inform the activities of community managers and...

  4. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Think of all the advantages of a good content strategy: Does our content strategy include a dissemination phase that includes maximizing its potential for distribution through social networks? What changes you need to make in 2014 depends largely...

  5. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    AC: Content strategy (including the creation of great content and the promotion of such content via social media), semantic markup (schema.org, author/publisher tags), and mobile SEO (responsive design or dynamic serving being preferred).