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  1. PPC Management Operations: The Ultimate Guide

    Make sure you're managing which sites your ads are featured on, so you're not inadvertently showing up on weather sites if you're a cloud computing company (true story! Here's to a more profitable year through streamlined PPC advertising!

  2. Tell Me Three Times: A 3-Pronged PPC Balance System

    Not because of anything we did (if it were that kind of story, I wouldn’t be telling it here). Funny Story It’s still not a funny story. The PPC Balance System Don’t rely on your AdWords or adCenter or Facebook PPC data exclusively for data on the...