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  1. SearchDay | Trademark: The Next Generation

    Using Video Spokespeople to Increase Landing Page Conversions Posted by Tim Ash Apr 9, 2009 When I speak on the topic of landing page optimization I am often asked about embedded video and the use of the walk-on video spokespeople that appear from...

  2. SearchDay | Buzz Monitoring = Brand Development

    Today's Top Story: Search Engine Optimization in a Down Economy SEW EXPERTS: AU NATURAL During the last downturn, we witnessed Google become a leader in their space without a huge marketing budget. Full story » Print version

  3. SearchDay | The End of the Beginning

    Today's Top Story: Full story » Print version Search Engine Optimization in a Down Economy SEW EXPERTS: AU NATURAL During the last downturn, we witnessed Google become a leader in their space without a huge marketing budget.

  4. SearchDay | Writing Sales Copy for Conversions

    Today's Top Story: Full story » Print version Full story » Print version Full story » Print version Full story » Print version The first one is called the Search Engine Optimization/KSP tool. mkt=us) to include this "helpful" service (emphasis mine...

  5. SearchDay | High-Value Link Building is Hard Work

    Today's Top Story: Full story » Print version Full story » Print version Link Building, Circa 2008 AU NATURAL As search engines have become more sophisticated, search engine optimization techniques have adjusted and evolved.

  6. SearchDay | Must We Unlock the Deep Web?

    Assembling Your Landing Page Optimization Dream Team, Part 1 BY THE NUMBERS The success of your testing program relies heavily on the cooperation of many people in your organization. Today's Top Story:

  7. SearchDay | Trick or Tweet for CNN

    Landing Pages and the Decision-Making Process BY THE NUMBERS Landing page optimization and testing is a complex activity that requires knowledge of many fields, including usability, copywriting, math, and Web design.

  8. SearchDay | Obama is Winning the Internet War

    Landing Page Optimization: Guessing vs. Today's Top Story: Full story » Print version Full story » Print version Full story » Print version Full story » Print version Googloomy Times, Desperate Measures SEARCHING FOR MEANING Crashing markets, bank...

  9. SearchDay | Landing Page Optimization: Guessing vs. Testing

    Landing Page Optimization: Guessing vs. Today's Top Story: Full story » Print version Full story » Print version Full story » Print version Full story » Print version Googloomy Times, Desperate Measures SEARCHING FOR MEANING Crashing markets, bank...

  10. SearchDay | I'm a PC, What Are You?

    Today's Top Story: Full story » Print version Full story » Print version Search engine optimization doesn't require a huge investment, but it can offer large rewards. Full story » Print version Full story » Print version

  11. SearchDay | Link Marketing: What Google Can Teach You

    Landing Page Optimization -- Insource or Outsource? Part 2 BY THE NUMBERS Deciding whether to outsource your landing page optimization and testing program is not an easy decision. Today's Top Story: Full story » Print version