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  1. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    Showcase how you can add value - if you explain why you think your story will be helpful or interesting for their audience, you can build a stronger case for your pitch. After you've made initial contact and built the rapport, it's important to not...

  2. A 5-Step Action Plan for Influencer Marketing & 9 Expert Tips to Get You Started

    Instead of aiming to "reach" the masses yourself by blasting your message, work with a targeted group of people who can better tell your story. Instead of pushing your news, create experiences for your influencers so they have something to react to...