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  1. 5 Steps to Building a Results-Driven Multi-Channel Plan for 2014

    However, that may not be the whole story. An orchestrated optimization and deployment of owned assets (website, social media, blog, PR, video, images, etc.amplifies the ability of the brand to reach target audiences, wherever they are.

  2. The Social CEO: 6 Reasons Why the CEO Must Lead the Way

    With a reported 1 million+ downloads in the first few days following the event, spurred on by a stream of tweets, blog posts, coverage by the Wall Street Journal, San Francisco Chronicle, TechCrunch, Chicago Tribune, New York Post, the Hollywood...

  3. Visual PR Secrets: Content Power Tips and Social Publishing Trends

    Today's brands looking to sell their product or service have a level playing field when looking to using imagery or video to convey a message or story. The science of visuals used effectively to tell a story and draw a reader into a fuller version...

  4. Reality Check: Google Isn't 'Killing' Organic Search

    But instead of getting caught up on the façade of the SERP with those types of measurements and percentages, there's a little more to the story. Recently, Aaron Harris, a business owner in NYC proclaimed the death of organic search in a blog post...

  5. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    Sometimes (apparently) your face doesn't tell the whole story. Created in partnership with legendary improv comedians from Chicago's Second City Communications, the Levity Algorithm is carefully tuned to help you spice up even the most boring of...