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  1. How to Create a Social Media Friendly Landing Page

    They tweet in the line at the grocery store. Community managers can create great little posts that entice and pique the curiosity of friends and fans. We demonstrate every day that we can drive traffic from social media channels to brand sites, but...

  2. Yahoo Retires Less Popular Products to Make Room for New Innovation

    Yahoo Toolbar on Chrome: By July 22, the Yahoo Toolbar will be removed from the Chrome Web store, to comply with recent Google Chrome policy updates. In an effort to focus on developing some of its more popular products, Yahoo has decided to retire...

  3. Why Brands Should Provide Content Based on Users, Not Just Their Mobile Device

    After the user narrows down their options, and goes to the store to physically see the models they're interested in, they now rely on their smartphone to reference that same information. Yet, the user-experience is disrupted when the smartphone...

  4. 60% of Consumers Use Mobile Exclusively to Make Purchase Decisions [Study]

    With mobile consumers looking to make decisions quickly and locally, mobile is also serving as a tool to drive in-store activity. Up to 60 percent of consumers used mobile exclusively to make a purchase decision in the categories of telecom...