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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    What happens to the syndicated data if we stop working with [VENDOR NAME]? What is the average page load time for the location pages? Choosing a local search automation vendor can be a complicated and intimidating decision for companies with...

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    I had a hard time believing that, based on the additional volatility I was seeing. ABR takes time on page into account and can give you a much stronger view of engagement. This recipe is guaranteed to drive low dwell time and a nasty hangover.

  3. A Recipe for a Tasty Semantic Search & SEO Salad

    As semantic search capability continues to develop, it will become increasingly important to stop focusing on precise keywords and hoping that the search engines will recognize relevant synonyms. Once you feel you've got the site ready for both...

  4. Google Must 'Forget' Unfavorable Search Results in Europe

    This could be the new reality in Europe as Europe's high court has ruled that Google and other search engines are required to remove results that are deemed to "appear to be inadequate, irrelevant or no longer relevant, or excessive in relation to...