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  1. Facebook Ads 80% Bot Claim, Examined! Why You Shouldn’t Lose Faith Just Yet

    It’s no surprise the industry was abuzz over Limited Run’s claim, with GM ditching Facebook, the (laughable) BBC “investigation”, and plummeting-as-we-speak stock prices post their IPO. This assumption jibes with Yahoo’s study of users and may or...

  2. Marissa Mayer Brings Hope to Yahoo

    But if you add in contract incentives of bonuses, stock units and options, and a $30 million “one-time retention equity award” the deal could ultimately be worth up more than $100 million if she remains at the company for five years.

  3. Search Engine Users Dislike Personalized Search But Like the Results

    Without downplaying any of the privacy concerns, which are very real and warrant a closer look at search engine privacy practices, how much stock can we put into user sentiment that personalization is bad when our actions say it is just oh so good?

  4. Ouch! Microsoft's Latest Bid for Yahoo Half of 2008 Offer

    The offer is about 6 percent higher than Yahoo's current stock price. Bloomberg reported that the Silver Lake consortium - which includes Microsoft - has offered $16.60 per share for a minority stake in Yahoo, much lower than the $31 per share...

  5. Advanced PPC Optimization Tips for adCenter: Negative Keywords

    free stock quote yes real time stock quote yes free stock quote real time yes free real time stock quote no stock quote free real time no For example, here is how negatives would apply in adCenter for the following search queries if you bid on...