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  1. Marissa Mayer Brings Hope to Yahoo

    But if you add in contract incentives of bonuses, stock units and options, and a $30 million “one-time retention equity award” the deal could ultimately be worth up more than $100 million if she remains at the company for five years.

  2. Getting Creative With Your Facebook Ads: 5 Tricks to Boost CTR & Conversions

    Ad fatigue is the most common problem in Facebook advertising, so you need to stock-pile multiple good ideas for ads to test and rotate in to maintain a certain level of “freshness”. Like Google image search, which you can actually use to look for...